
The middle of earnings season's biggest week. Vertiv blew the doors off this morning, GE Vernova beat everything in sight and got sold anyway, Boeing face-planted on deliveries — and tonight the two biggest names on the calendar, Microsoft and Alphabet, report after the bell. Here's what already happened and what's still coming.
Already in
Vertiv (VRT) — the blowout
Sales of $4.31 billion vs $3.75 billion expected (FactSet), adjusted EPS of $2.21 vs $1.82 expected, organic orders up more than 100% year over year — and management raised full-year guidance across the board, to $14.45–14.85B in sales and $7.10–7.20 in EPS. The stock jumped roughly 15% in premarket trading. This is what the AI buildout looks like when the power and cooling bills come due: somebody has to keep the data centers cold, and right now that somebody is Vertiv. Official earnings release

Vertiv daily closes into this morning's print — the run-up says the market smelled a good quarter; the numbers said it was better than that. Data: Yahoo Finance, checked October 28, 2026.
GE Vernova (GEV) — beat everything, sold anyway
EPS of $4.81 vs about $4.03 expected, revenue $12.64B vs ~$12B expected, orders up 96% to $29.3B, a $197B backlog, guidance raised, and the buyback doubled to $20B. The stock went from +2.7% premarket to about −5.7% mid-morning. Why? Buried in the beat: new gas-turbine contracts fell 45% versus Q2 and new slot reservations fell 56% in one quarter. The market wasn't pricing this quarter — it was pricing the order book two years out, and that part shrank. Beat the past, miss the future, get sold. Official earnings page
Boeing (BA) — the miss
A core loss of −$0.34 a share vs −$0.21 expected. Revenue of $24.19B looked fine until you split it: commercial airplanes missed ($10.72B vs $11.41B expected) while defense beat. The real damage was forward-looking — Boeing will not hit 500 737 deliveries in 2026, the 47-a-month rate slips to early 2027, and 2027 free cash flow is guided around $3B vs roughly $5.6B expected. Record $745B backlog, and the stock still closed down 10.69% at $168.18. An order book is only worth what you can actually build. Official earnings page

Boeing daily closes — the cliff at the right edge is Tuesday's earnings-day drop. Data: Yahoo Finance, checked October 28, 2026.
Quick hits: UPS beat (EPS $1.69 vs $1.63) and raised its full-year outlook for the second straight quarter — full-year EPS guide now $7.28 — and closed up 5.75%. Official release Coca-Cola beat (EPS $0.91 vs $0.87, unit volume +5%) and raised guidance, and the stock went roughly nowhere — up 33% on the year into the print, so the good news was already in the price. Official release Visa beat small (EPS $3.48 vs $3.44 on $12.14B revenue) and raised its dividend 16% — and still slipped about 1% after hours. Official earnings page
On deck
Microsoft (MSFT) — tonight, after the close
Consensus: EPS $4.71, revenue $90.63B (FactSet). The print will be judged on one line — Azure growth, which Microsoft guided to 44–45% in constant currency — against the other line: capital spending expected to top $50 billion in a single quarter. Beat on Azure and the spending reads as investment; miss, and it reads as a bonfire. Official earnings page

Microsoft daily closes — up about 34% over this window into tonight's report. Data: Yahoo Finance, checked October 28, 2026.
Alphabet (GOOGL) — tonight, after the close
Consensus revenue is around $127.9 billion. Cloud is the growth story — it grew 82% last quarter to $24.77B — and the bill is the counter-story: a 2026 capex guide of $195–205B, and free cash flow that went negative (−$5.9B) in Q2 for the first time. Same referendum as Microsoft, bigger checkbook. Official earnings page
Tomorrow, after the close: Amazon — consensus EPS around $1.96–2.01 and revenue around $202B, which is the very top of Amazon's own guidance range; AWS grew 36.7% last quarter and the street expects roughly 35% again. Official earnings page And Strategy (MSTR) — the headline is pre-written: Strategy's own October 5 filing pegs the Q3 Bitcoin fair-value gain at about $20.9 billion (Bitcoin's carrying value hit $70.82B on September 30, up from $49.67B on June 30), against a Zacks consensus of $21.50 EPS. What matters isn't the gain — it's Bitcoin-per-share growth, the premium to the Bitcoin stack, and any word on the preferred-stock machine. Official earnings page
Sources: company earnings releases (PR Newswire, Business Wire) and investor-relations pages linked above; consensus estimates per FactSet and Zacks as reported by Barron's, Investor's Business Daily, Morningstar, and Zacks coverage; stock reactions per Barron's, the Motley Fool, and CNBC reporting. Vertiv and GE Vernova moves are premarket/morning trading on October 28, not closing prints. Checked October 28, 2026. Not financial advice.
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